EMRA Aesthetics

Last Updated: November 2025

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Welcome to EMRA Aesthetics (“Company,” “we,” “our,” or “us”).
We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have in relation to it.

By visiting emraaesthetics.com (“Site”) or using our services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect personal information in several ways, depending on how you interact with our website and services.

A. Information You Provide to Us

This includes:

• Name

• Email address

• Phone number

• Date of birth

• Medical history and health information (for intake or treatments)

• Payment information (processed securely through third-party platforms such as Square or GoHighLevel)

• Appointment details

• Communications with us (text, email, contact forms)

B. Information Collected Automatically

When you use our website, we may automatically collect:

• IP address

• Browser type

• Device information

• Cookies and tracking data

• Website usage behavior (pages visited, time on site, clicks)

C. Information from Third Parties

We may receive data from:

• Square (invoicing and payments)

• GoHighLevel (CRM)

• FastBots (chat automation)

• Facebook/Instagram (when booking or messaging through social media)

• Google Analytics / Google Ads

• Online scheduling platforms

2. How We Use Your Information

We use the information we collect to:

Provide & Improve Services

• Schedule appointments

• Deliver medical aesthetic and weight loss services

• Process payments

• Communicate with you about your care

• Personalize treatment recommendations

• Maintain medical records as required by law

Business & Marketing Purposes

• Send appointment reminders

• Send educational or promotional emails (you may opt out anytime)

• Improve website experience

• Track ad performance

• Respond to reviews or inquiries

Legal & Safety Requirements

We may use your information to:

• Meet HIPAA or state medical documentation rules

• Comply with legal obligations (e.g., for controlled medications)

• Prevent fraudulent or harmful activity

3. HIPAA Compliance

Because we provide medical services, certain information you provide is considered Protected Health Information (PHI).

We follow HIPAA standards for:

• Collecting

• Storing

• Using

• Sharing

• Protecting

your health information.

We will never share your PHI without your written consent unless required by law.

4. How We Share Your Information

We do not sell your personal information.

We may share information with trusted third parties who help operate our business, such as:

• Square (payments)

• GoHighLevel (CRM + secure storage)

• FastBots (website chat)

• Email marketing platforms

• Website hosting providers

• Laboratories or compounding pharmacies (as needed for weight loss medication orders)

Each third-party provider is required to protect your information.

We may also share information if legally required to do so.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Improve site functionality

• Analyze website traffic

• Track the effectiveness of ads

• Personalize your experience

You can disable cookies through your browser settings.

6. Data Security

We take your privacy seriously and use reasonable administrative, technical, and physical safeguards to protect your data.

However, no online transmission is 100% secure. You use the Site at your own risk.

7. Your Rights

Depending on your location, you may have the right to:

• Access your personal information

• Correct or update your information

• Request deletion of certain information

• Opt out of marketing communications

• Request a copy of your medical records

To exercise these rights, contact us at:
info@emraaesthetics.com
(231)769-0550

8. Email & SMS Communications

By providing your phone number or email, you consent to receive:

• Appointment reminders

• Treatment follow-ups

• Educational messages

• Marketing communications

You may opt out at any time by replying STOP or clicking unsubscribe.

9. Third-Party Links

Our website may contain links to external sites (e.g., Facebook, Instagram, Square invoices).
We are not responsible for the privacy practices of those websites.

10. Minors

Our website is not intended for individuals under age 18.
We do not knowingly collect information from children.

11. Changes to This Privacy Policy

We may update this policy periodically. The updated version will be posted on this page with a revised “Last Updated” date.

12. Contact Us

If you have questions about this Privacy Policy, contact us at:

EMRA Aesthetics
433 Seminole Rd Ste 108

Norton Shores, MI 49444
Email: info@emraaesthetics.com
Phone: (231)769-0550